Mad Research, a Research and Technology Think Tank, Brings a New Standard to Market Research.
Our research approach combines deep human understanding with the power of language models, cloud processing, and process automation—transforming sequential and burdensome tasks into parallel, scalable, and agile ones. With the data we gather, our clients can make decisions as fast as their industries evolve.
The strengths we’ve brought together:
Classical Expertise.
Our researchers have years of experience in designing and conducting traditional consumer research. This gives us the ability to manage the process in a way that extracts insights from the data, allowing us to understand the complexity of human decision-making processes.
Technology.
Our secret lies in placing state-of-the-art technological infrastructure into the hands of the sharpest minds in the market. Our analysts and developers leverage advanced cloud computing and machine learning technologies not only to integrate various data sources but also to create entirely new methods of data acquisition.
Advisory
We deliver not just data, but most importantly, strategic recommendations based on that data. We’ve supported the companies that trusted us in making their most critical decisions, guided them through market transformations, and helped them maintain their leadership in constantly evolving environments. We’re opening this new chapter together with them.
Join us where change begins, See you soon!
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Piotr Ciąćka , President
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Zofia Smełka-Leszczyńska , Vice-President
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Piotr Sztabiński , Vice-President
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Piotr Jaszke, Vice-President